A Selection of Work and Study Projects

Sony AIBO - Lifechip 1.0 Healthy Food Corporate Guides OFID Logo Competition
Regioghurt Bank of Tanzania Nigerian Stock Exchange Lumière Dursol Revue
Moparshop.de Thomas Cook Travel Nerves Thomas Cook Encounters Opel IDS Display
Food for Essen Material Type Gender Signs in Public Space Aerospace Tech Skateboard

I am a Material Type

Facts
Subject Experimental Typography
Discipline Experience Design
Context KISD 2005
Period 2 Weeks
Team 3 People
My Tasks Conception
Implementation

The challenge of this project was to illustrate the phrase "less is more" by using a material-based, three-dimensional approach. The result should support, emphasize, question or even negate the given sentence by the choice of material, form and location appropriate to the intent.
The outcome was a critical view of eating habits of the Western society, especially the affinity towards fast food products. The idea was carried out in a McDonalds Restaurant. Using three Cheeseburger, nine Chicken McNuggets and a McChicken Menu with fries and a soft drink, the characters were arranged to make them look like relics of a dubious feast.